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Interview with SAFTA JAFFERY, A&R/manager/publisher for Muse - April 21, 2008

"The truly smart artists these days can pretty much do most of the first and second level work by themselves."

picture Safta Jeffery entered the British music industry just as punk exploded and challenged it, and his spirit of independence and emphasis on artistic integrity and a genuine love of music is what led him throughout his career.

His outsider position - knowing what's going on in the scene long before the record companies - helped him discover and break Muse (No.1 UK, Top 10 US).

He talks to HitQuarters about Muse's grassroots fan base ensuring their success on top of playing live, and about the potential of originality and honesty to break through, today more than ever.


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