HitTracker - Search contact person
Music Business Cards
Interview with JASON FLOM, president of Lava Records (Jessie J, Black Veil Brides) - Jun 1, 2011
“If you believe in your heart and soul that something is the real thing then you have to be willing to stake your reputation on it.”
Lava Records is back. Having made a formidable first impression in the late 90s when it hit big with the likes of Kid Rock, Matchbox Twenty, Trans-Siberian Orchestra and The Corrs, amongst others, and notched over 100 million worldwide sales in the process, Jason Flom’s Lava is now reborn as a joint venture with Universal Republic.
The period of dormancy has far from dampened its volcanic fire; in the interim Flom’s skills in finding and breaking major artists has been honed to a fine art. While serving as Chairman and CEO at Atlantic, Virgin and Capitol Records he personally signed international superstars including Katy Perry and developed over a dozen new artists including Paramore, 30 Seconds to Mars and KT Tunstall. This expertise is now channelled into a leaner and meaner Lava – modest in size but massive in chart ambition. The early signs are suitably impressive: first Jessie J erupted into 2011, with a US Top 10 debut and #1 in the UK, and the Black Veil Brides are expected to follow suit this summer.
In this exclusive interview, Flom talks about the strategy for turning Jessie J into an international megastar, how Black Veil Brides mark a long overdue return for the “larger than life” rock heroes, and why the record executive originally gave up rock guitar for A&R.
Click here to read more
Read On ...
* Former EVP of Virgin, Jeff Kempler, on how Katy Perry was signed
* Universal Republic co-president Avery Lipman on 'ready-to-go' artists
* Andy Karp on A&R at Lava the first time around
Songwriters & Publishers!