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Q&A on K-pop with LARS HALVOR JENSEN, songwriter/producer for Girls Generation, TVXQ, Lil Wayne, Diddy, JLS - Oct 24, 2011

“We sold as many copies of the Girls Generation album in the first week in Japan as Pitbull's Planet Pit has sold in the US to date.”

picture Why would a successful Western songwriter/producer with credits including Lil Wayne, Diddy, JLS and Sugababes want to write for artists in the Far East?

Following on from our special feature K-pop songwriting, Q&A asks Lars Halvor Jensen, of famed Danish songwriting and production team DEEKAY, about the attraction of creating songs for K-pop superstars such as Girls Generation (#1 JP, KOR) and TVXQ (#1 JP, KOR), what the differences are between East and West pop, and what it will take for K-pop to truly break through in Europe and the US.



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Read On ...

* Special feature on how Western songwriters are bridging the East-West pop divide
* Lars Halvor Jensen on the finer points of pop production





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