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#2 extract from Musicpreneur The Creative Approach to Making Money in Music - Archives  

A lack of critical knowledge prevents most talented musicians from making music their career, according to new book MUSICPRENEUR The Creative Approach to Making Money in Music. For the second in an exclusive four part extract series in-demand creative consultant Aaron Bethune argues that music PR trumps advertising in terms of attracting attention, highlights the importance of having a good story and offers a wealth of tips on what you can do to get heard above the noise.


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Nov 5, 2014 Def Jam has promoted Ernest No I.D. Wilson to head of A&R department. source

Nov 4, 2014 John Allen appointed President Of New West Records And New West Independent Music Publishing. source

Nov 3, 2014 Mary Lambert manager Dillon Larkin has joined Jordan Feldsteins Career Artist Management. source

Oct 30, 2014 Craig Aaronson, A&R executive who signed Chemical Romance, has reportedly died. source

Oct 22, 2014 Sony/ATV Music Publishing promotes Rich Christina to SVP, Head of East Coast A&R and Clio Massey joins the company as director of A&R. source

Oct 21, 2014 Ron Fair has left Capitol Music Group. source

Oct 17, 2014 RCA Records appoints Dan Chertoff as VP, A&R. source

Sep 12, 2014 Republic Records has appointed Rick Krim in the newly created role of EVP Artist Development. source

Sep 11, 2014 Interscope Geffen A&M Records has promoted Aaron Bay-Schuck to President, A&R. source

Apr 04, 2014 Jason Iley Named CEO of Sony Music U.K. following the departure of Nick Gatfield. source

Apr 03, 2014 Zakes Bantwini has been appointed head of A&R for Sony Music Africa. source

Apr 01, 2014 Def Jam, Island and Motown now standalone labels at Universal in US following the retirement of the Island Def Jam Music Group. source

Mar 19, 2014 Sylvia Rhone appointed president of Epic Records. source

Feb 27, 2014 Sony Music UK CEO and chairman Nick Gatfield has left the company. source

Feb 4, 2014 Sam Riback has been named Atlantic SVP/Head Of West Coast A&R. source

Jan 28, 2014 Sara Bareilles has fired manager Jordan Feldstein following an incident at a pre-Grammy gala event. source

Jan 15, 2014 Ricky Martin has appointed a new management team. source

Jan 14, 2014 Peter Thea has been named EVP, Creative Operations at Warner Bros. Records. Thea previously served as EVP of Universal Republic & Island Def Jam. source

Jan 8, 2014 DJ Drama has joined Atlantic Records A&R team. source

Jan 2, 2014 M.I.A. has announced departure from Roc Nation management via Twitter. source


EXPLORE HitQuarters vast interview archives and hear major A&Rs, managers, publishers, producers and songwriters relate their experiences in signing, breaking and working with these top artists:

Bastille, Lorde, Robin Thicke, Rita Ora, Ellie Goulding, Emeli Sand, Lil Wayne, Wale, Pitbull, Jessie J, Bruno Mars, Owl City, Mumford & Sons, Bon Iver, Katy Perry, Amy Winehouse, Paramore, Lady Gaga, Fleet Foxes, Taio Cruz, Adele, Muse, Jill Scott, Tinie Tempah, Dr. Dre, Coldplay, Eliza Doolittle, Eminem, James Blunt, Susan Boyle, Tinchy Stryder, Black Veil Brides, Fleet Foxes, Queens of the Stone Age, JLS, Rascal Flatts, Amy MacDonald, Kenny Chesney, Gwen Stefani, Jos Gonzlez, Dido, Alicia Keys, Natasha Bedingfield, Game, The Killers, Kaiser Chiefs, Keane, Delta Goodrem, Creed, Sean Paul, Moby, Justin Timberlake, Blink 182, Paloma Faith, Maroon 5, Lady Antebellum, Caro Emerald, Diana Vickers, Cheryl Cole, Christina Aguilera, Michael Jackson, Eric Church, Shakira, Sean Paul, Nelly, Avril Lavigne, Girls Generation, Evanescence, Mac Miller, Wiz Khalifa, Mike Posner, LMFAO